Experienced brand and marketing copywriting: Sheri Harris Copywriter Fort Lauderdale, Florida

Copywriting by Sheri Harris

SM

Powerful Messaging...Measurable Results

 

    

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 Brand Positioning Copywriting:

Before your prospect subscribes, calls or buys, they must believe

 

What makes you BETTER than all the rest?

Are you sure your prospects and customers know it too?

 

While the right deals and offers are critical, most customers must trust your firm and your promises before sharing their busy time, personal information or money...especially since your competitors are probably pitching similar offers.

 

Don't shortchange your brand positioning messaging! It elevates your product, service, expertise or experience above all your copycat competitors. It's never more critical than right now - in the midst of our brutal economic climate and so many commoditized industries - that you clearly and memorably articulate what makes YOU different or better.

 

Bring the credibility and benefits of your national brand or private brand to life with experienced brand positioning copy that's strategic, professional, compelling and right on target with your most relevant consumer or business-to-business audience desires.

 

Using a national agency for mass media strategy/campaigns? Ensure that same brand personality and voice carries through ALL your critical prospect and customer touch points - and save THOUSANDS in the process.

 

Enjoy stronger consistency on every communication you send out - from e-newsletters and landing pages to all the "hidden" brand-building opportunities like your automated email messages and transactional messaging like invoices.

 

These smaller, day-to-day writing jobs rarely have big agency budgets, but still touch your audience in visible ways that leave an impression - good or bad. Invest in skilled copywriting to make sure that each impression is strong.

 

I've written to many agency copy style guides and can match any voice they have developed for you. Many higher-volume messaging needs like automated or transactional emails can be handled at very affordable bulk rates.

 

You'll be amazed at the seamless creative transition and the thousands of dollars you'll save!

 

 

(Click on any image below to enlarge)

 

       

       
 

FT. Lauderdale Alliance 3-Ad Campaign

Fairfield Resorts rebranding

Travel regional Intros

Coty Fragrance Launch

Spa Promo Ad

 

       

       
 

Spa Promo Ad

B2B marketing tech launch

DirectTV campaign

Taglines, slogans, positioning samples

     

       

         
 

Lake Forest Broadcast Script

Real Estate Print Ad

Travel Universal Studios

ClubMed Bride magazine

 

 

         
 

New Mexico rebranding.2

Strength Campaign (header written to required photos)

Sunglass Hut Holiday Tag

 

 

For experienced brand positioning and marketing copy, contact Copywriter Sheri Harris,  sharris@copywritersheri.com

 

To receive my Marketing Copywriting Rate Sheet

or get a customized project quote, contact me at:

954.801.0282    sharris@copywritersheri.com

 

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